This is a short and fascinating read from Harvard Business Publishing.
What is the role of distribution in a world where consumption, savings, and investment will accelerate in volatility?
In the 20th century, advantage was attained by seizing or building distribution channels. At the Lab, we've found that value chains built on inert channels are significantly less profitable than value chains built on circuits - two-way channels, where context flows in one direction, and goods in the other. Think (the totally radical) Threadless.
Thanks to Dr. Blogs for the link.
